Shortly after my move to the big apple last Spring, I decided I wanted to actively get involved in the ad industry in NYC. Having been spoiled by the ihaveanidea social network nights in Toronto, I sought the chance to do the same here; meet people, socialize and learn while doing it. Here’s the lesson I learned: If you are a female in the ad world and don’t know what SheSays is, shame on you. With the digital trend having spent the last few years becoming the cool girl, it’s no wonder networks like SheSays are in demand. And I couldn’t be more thankful.
SheSays was born when founders Alessandra Lariu and Laura Jordan Bambach realized that creative departments of most digital agencies were running low on creative women. Now with branches in the UK and in NYC, and a larger network in other cities across the world, SheSays is devoted to celebrating and supporting women in the digital field. Monthly events are held as just one of the ways to help connect females in the industry. With guest speakers and an open forum, the events serve as a chance to learn, network and have fun while doing so.
They also offer a cool mentoring initiative that partners ad women with one another – so whether you’re a planner, producer or a creative you can get some solid direction and advice.
SheSays also has its very own award called The Golden Stilettos which honors women who have stepped up the digital game with amazing work. Making it even cooler is the fact that it’s the first ever wearable award, so you go home with both an ego boost and a pair of golden, sparkly shoes on your feet.
With free events and services geared towards helping women excel, SheSays is a must join for any female ad guru wanting to celebrate or excel in the digital world. If you want to see if there’s a SheSays session in your city or get involved, there’s a few ways to do so. You can check out the website: http://shesays.org.uk, friend them on Facebook: facebook.com/pages/SheSays or follow SheSays on Twitter: @shesaystwit
For me, SheSays has been an opportunity to not only get involved in the New York ad industry, but also meet amazingly talented women who have a passion for the digital age who want to celebrate and spread it. If you’re a female working in advertising; a planner or a creative, a junior or a partner, I highly recommend getting involved with this group of inspiring women and supporting a truly awesome initiative.